You can always trust superstar Aamir Khan to come up with novel ways to promote his films and this time he has roped in ’Master Blaster’ Sachin Tendulkar to endorse 3 Idiots.
Aamir, who has put on a disappearing act as part of the promotion strategy of the film, met the cricket icon three days ago and left a clue about his whereabouts with him.
"I don’t know anything more than this," Sachin said and read out the clue in Hindi , "Kahan jaoon kaise jaoon, itne sawal kaise suljaoon, kabhi to sochoon main udd jaoon. Kabhi sadak pe car bhagaoon, ya chuk chuk gaadi ko aazmaoon, chahe main jaise bhi jaoon, maa ke aangan mein raat bitaoon."
This is the first of the seven clues Aamir is giving to the media and his fans to search him out while he travels to seven cities in disguise, spending one or two days in each.
Sachin, who watched the film at Ketnav studios in suburban Bandra along with his wife Anjali and friends including cricketer Ajit Agarkar, told reporters that he loved the film.
"It has every thing from comedy to romance and I was reminded of my naughty days as a youngster," he said. ’3 Idiots’, releasing on December 25, has 44-year-old Aamir playing a 22-year-old engineering student along with actors Madhavan and Sharman Joshi. Kareena Kapoor is the female lead.(PTI)